A/B testing is the most foolproof scientific technique for testing your marketing initiatives. Here are few A/B testing tools that can make this easier for you, especially for a WordPress site

Do you use automation tools to manage your activities on LinkedIn or have you been trying to find out which one works the best for you? We have put together a list of many such automation tools with key information...

Wondering what is the best solution when it comes to managing Social Media Accounts for multiple clients? We have used multiple tools and here is a summary of 2 of the best in the trade - Hootsuite and Agorapulse.

As marketing becomes more sophisticated, marketers are leveraging technology to streamline marketing tasks and improve service delivery. One way that technology has boosted marketing is through marketing automation, which basically involves optimizing marketing efforts to increase efficiency.

Instagram launched in 2010 as a photo-sharing app designed to capture picturesque moments of our lives. Since that time, it’s evolved into an established social network, a messaging tool, and an ad platform, which exists on both mobile and desktop.

Every organization needs marketing to survive in this competitive world. It is the backbone of every brand-to-customer relationship. As a company starts to grow, it becomes difficult to handle all the data and profiles of thousands of customers.