Science Of Marketing®
Clouds and the Mobile World
Home » Clouds and the Mobile World

Clouds and the Mobile World

In the past, you had to send files by email, or save your work on a flash drive, when you moved from one computer to another. This is no longer the case today, as you can now access your data from the “cloud” on computers and mobile phones anywhere in the world. With cloud computing, you can access your important files and documents and download them to any device on your network.

iCloud, recently launched by Apple, is a nearly effortless way to access just about everything on all of your devices. The content stored by iCloud is accessible to iPhone, iPad, iPod Touch and Mac platforms. Another intelligent addition to the cloud application market is Amazon’s Cloud Drive.

Cloud Drive gives you 5GB of free online storage, where you can upload all of your documents and media files, from all of your computers and mobile phones, to a single location. The cloud is highly advantageous to business people who need frequent access to work files while working offsite.

Online-only office suites, such as Google Docs, contain all the elements of Word, Excel, PowerPoint and so on, at zero cost. These documents can then be shared to anyone with a G-mail address, and all interested parties have access to the document and can collaborate in real time. All of this can be done from your laptop or mobile phone.

Mobile cloud applications are moving computing power and data storage away from PCs and mobile phones, and into the cloud, bringing apps and mobile computing, not just to smartphone users, but to a wide spectrum of mobile subscribers.

Companies like Google and Amazon have decided on a cloud-centric strategy and are building more and better mobile friendly cloud services.

Like it or not, cloud computing has become an important part in the mobile landscape.