In 1989, when Kuware CEO, Avi Kumar, was a freshman in college, he was hired by his host-family to write a computer program for their business. It occurred to him then that he could start his own business! He wasn’t sure yet though, whether he would be pursuing hardware or software in his future career, so he just integrated his surname, Kumar, and called it Kuware. He went on to become an Electrical and Computer Engineer, and later, earned an MBA. He continued to study both hardware and software development, eventually focusing more on the software side with his business, as he began offering a variety of digital marketing services. Over time, the company evolved into the marketing strategy powerhouse it is today, backed by the in-house digital agency he developed and nurtured along the way.
KUWARE®, Inc. is a digital marketing agency, founded in 2008 in Austin, TX.
A full-service digital marketing agency, with a commitment to ROI, KUWARE® manages marketing from strategy to implementation. It specializes in providing digital marketing solutions unique to your market and budget. In the words of KUWARE® founder and CEO, Avi Kumar, “Some have described marketing as a practice of the arts and the science. At KUWARE, we only practice science!”
For businesses not ready for a full-time internal Chief Marketing Officer (CMO), or needing to augment their CMO, Kuware provides Fractional CMOs with digital expertise.
Locations and Offices
It has a team of over 30 employees in Austin, TX, US, and Noida, National Capital Region, India. With employees around the world, we are able to provide ‘round the clock availability for our clients.
Current Direction
Kuware is growing and looking for associates who would like to be Fractional CMOs for our clients
Having worked at startups, at Motorola (led the Architecture Performace group for PowerPC processer. The majority of Avi’s corporate career was with Intel. His notable successes with Intel include creating products for the recently developed Ultramobile PC category and directing the product definition for Intel’s first line of Atom processes for netbooks and mobile devices.
When he’s not working, Avi enjoys watching movies, building electronic gadgets, and reading business books. He can grow a superb mustache and likes trying different foods from around the world.
