8 Reasons NOT to hire a Fractional CMO
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8 Reasons NOT to hire a Fractional CMO

#1: Your sales guys already have too many good leads.
#2: You don’t want to hire an extra accountant to help book all your sales.

#3: You have unlimited money for marketing.

#4: You love doing marketing in your spare time.

#5: You enjoy working nights and weekends.

#6: Your marketing department is a well-oiled machine.

#7: Strategy is for amateurs.

#8: You don’t want to buy a bigger boat.

By Avi Kumar

The driving force behind Kuware, Avi is a powerhouse of talent. It’s rare to come across a person who understands the finer nuances of business and technology at the same time. His focus to bring about a positive change to the client’s business has contributed to the long-standing relationships between Kuware and its clients. In his free time, Avi mentors youngsters or reads books, blogs and magazines.